Link Popularity as you know plays a BIG part in your websites ranking within the Search Engines.

So, the basic breakdown is, the more links pointing to your website, the higher up the search engines will rank your website.

More importantly though is getting those High PR websites linking back to yours.

The question at hand is... "How can I get those High PR links without having to buy High PR links and/or spend countless hours surfing the web for link partners with the possible potential of being denied?"

And as webmasters, we can not afford to waste time, especially if your starting out on a part time basis.

We must utilize every minute we can to getting the most out of our efforts.

So with that being said, I'm going to reveal to you the 'Back Door' strategy I use for getting those High PR links to your website Absolutely FREE and have them begging you to come back.

And the cool thing is this can be done following these 3 steps I'm about to mention so pay attention because if you do just this, you will not only get hundreds of backlinks to your website, you'll also get hundreds, if not thousands of Targeted visitors to your website at the same time...

...all for FREE!

Are you ready?

Good, because I am.


Step #1. First you must write an Article.

The first step is to write an related article about your Product or Service that draws the reader in and gets them to click through to your website once they finish reading it to find out more about you and your Product or Service.

Now, your probably wondering why you have to write an article.

Well, it's real simple actually because what do you get to put at the end of your article?

Your 'Resource Box' with your website information and most important of all... your URL pointing back to your website.

So when someone chooses to publish your article in their newsletter or on their website, blog or article directory, they MUST add your 'Resource Box' with your website information and URL.

I know some of you are saying... "I don't know how to write an article" ... well, your not alone.

Here are a few resources I've put together for you so you can get the basic idea of How-To structure your articles with ease or get someone else to write them for you.

The first is an article I wrote called... THE 7 Step Formula For Writing POWERFUL Articles In Less Than An Hour.

It will show you How-To structure your articles for easy writing. http://www.internetwondersezine.com/article_11.html

The second resource is Elance.com - which is basically a place where you can go and submit a project by category and freelance writers, etc. will then bid on your project. You pick the winner and you set the budget.

This will get you started in the right direction.

Remember, your article is the Nuts and Bolts of this 'Back Linking' strategy, so make sure you put some effort into it to get it as much exposure as possible.


Step #2. Submit your article to Article Directories.

This is the next step and an important one at that because this is where your article or articles are going to get picked up by website owners and/or ezine publishers who are in constant need of fresh, quality information to feed their audiences hunger for information.

There are literally hundreds of Article Directories out there and thousands of ezine publishers looking for quality content on a daily basis. And if they choose your article for publication, they must include your 'Resource Box' with your websites information and URL.

It's all about the numbers. The more Article Directories and websites you submit your articles to, the more potential Backlinks you'll get to your website.

And since Article Directories have recently adopted RSS(Real Simple Syndication) technology into the mix your articles will even get More mileage without you lifting a finger, creating even more Backlinks to your website.

More on RSS in a minute.

Are you starting to see the Power behind writing your own articles.

I hope so.


Step #3. Create your own RSS Feed for your articles.

This last step is a very Powerful step as well.

What you need to do is set up your own RSS Feed for your articles.

Now, if you don't know what RSS is here's the basic definition...

RSS is by definition - an acronym for 'Real Simple Syndication' or 'Rich Site Summary', and the .XML extension is the format used for distributing your news headlines via the Web, which is known as 'Syndication.

'Syndication' is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, subscribers and/or readers who subscribed to your RSS Feed.


The easiest way for you to do this is to set up your own Blog either through...

Wordpress.org - http://www.wordpress.org

Or through...

Blogger.com - http://www.blogger.com

Wordpress is a little more advanced so I recommend if you don't have alot of experience with Blogs or installing scripts that you go set up a Blogger blog which will only take you less than 5 minutes to do.

I'm just giving you some options, that's all.

Once you've set up your Blog the only thing left for you to do is add you articles.

TIP: Make sure you hyperlink your URL and use Anchor Text with your most targeted keywords. By doing this the Search Engine spiders will rank your website higher under that keyword term you specify in your Anchor Text.

After you've added your articles all you have to do now is submit your new RSS Feed to RSS Directories and RSS Search Engines.

Here's a few resources for you to get started with.

Ping-O-Matic - http://pingomatic.com

RSS Top 55 - http://www.masternewmedia.org/rss/top55


That's it.

Now I know I dumped alot of information on you within this article so just take it Step-By-Step because once you implement it properly it will benefit you for years to come with Backlinks to your website and FREE targeted traffic via the Search Engines, Website Owners and eZine Publishers.

Ranking high in Google’s search results can have a phenomenal impact on the success of your business.
You can either engage the expertise of a Search Engine Optimisation company, or if you have the time, there are some changes you can make to your website yourself.

Step 1: Keyword Research
What keywords do you think your customers would type in to search for your products or services? A keyword can be one word (e.g. “optimisation”), but multiple keywords or keyword phrases are usually preferred, because they are more specific and more likely to be what your customers are looking for (eg. “ Search Engine Optimisation Australia”).

Write down as many as you can think of. Brainstorm with your team. Think of alternative words. Consider geographical phrases if they are important to your customer (e.g. “house cleaning Hornsby”). Also, get some ideas from your competitors’ websites. Try to make a list of 20-30 keyword phrases.

Choose the two keyword phrases you think would be searched for the most. But also remember, the more competition there is for a keyword, the harder it is to achieve top rankings. If you want to rank high in Google for the keyword “insurance”, you have a very long journey ahead. So try your best to select two keyword phrases that are the most relevant to you business but that are not vague nor competitive. It’s a good idea to have 2 or 3 words in each phrase (e.g. “wedding catering services”)

Once you’ve selected your two best keyword phrases the next step shows you how to make some improvements to your home page.

Step 2: Web Copy
Web copy refers to all the words or text on your website. Because content is king in the world of search engines, your keyword phrases need to be placed strategically on your webpage to convince Google that your content is highly relevant to those keywords. The more prominent they are, the better. (Keep in mind that as important as search engines are, customers come first, so make sure your copy also reads well.)

Here’s how you can increase each keyword’s prominence:

• Place your keywords in headings, preferably at the beginning of the heading;
• Include keywords towards the top of the page;
• Bold or italicise keywords where appropriate;
• Instead of having a link to another page that says "Click here to read more ", reword it to include your keywords, e.g. "Read more about our seo copywriting Services".

An important tip is to also include these keywords in your HTML “title tag”. Use your content management system to make these changes yourself, or perhaps ask your web developer to do it if you’re unsure how.

Once you have fine-tuned your home page, consider adding new content, such as detailed descriptions of what you offer, FAQs and informative articles about your products and services. (If you don’t want to write these yourself, they can be located for free on the internet - do a search for “articles directory”).

It’s also good to bear in mind that search engines can only read text, not pictures. Often web developers embed words in images to look better for website visitors or use Flash for animation, but this is a major impediment to search engines.

Step 3: Linking
Each link from another website to your website (not from your website) is considered by search engines as a vote of popularity for your business and will improve your rankings.

But it is the quality, not quantity, of the links that is crucial. The other websites should be relevant to your industry, and preferably highly regarded themselves. Ten quality links count far more than 500 links from arbitrary websites. In the same way your personal business network can have a significant impact on the success of your business, so too the online network you build on the internet.

Brainstorm all the relevant websites that could link to you, such as non-competing companies, and industry bodies and organisations. Write a friendly email to each describing the benefit their visitors would get in knowing about your business, and request them to create a link to your website. Most people will not respond first time round, so a follow-up phone call is usually required.

How do I monitor my results?
Monitor your rankings in Google over the next few months by typing your chosen keywords into the search box, and recording your ranking. Also look at your hosting reports to understand what search terms your visitors are using to find your website.

The above process can be also be repeated for each page of your website. Remember to keep updating your content, and continually increase the number of links to your website.

As you see your rankings climb you should see a corresponding increase in web traffic and a substantial increase in sales enquiries. Be sure to record the source of your customer enquiries, so you can measure the success of your marketing efforts.

Remember, if you measure it, you can improve it.

Many websites include a section or two with the "Ads by Google" above it or below it. These are ads displayed via Google's AdSense. When you do a search on Google and see ads in the search results pages, they are generally AdSense ads.

AdSense - The Yin:

Google's AdSense is programming that "senses" the content of a page or search. It finds keywords on a web page or in a search phrase to determine the subject of the content. It does this by either "reading" the page, or taking a look at the search term that was typed into Google Search. It can "Sense" which ads in the system are relevant to the content or search and display them - thus: "AdSense."
Before ads on a page are displayed, AdSense searches its database of advertisers and finds ads that are associated with keywords on the page or in the search. Now AdSense needs to decide which of the thousands of ads vying for position are actually displayed. To make this decision, AsSense looks at the advertiser's bids for the relevant keywords. The advertisers that have a combination of the highest bid, keyword relevance and best click through get displayed first.

Google tracks clicks on ads and advertisers pay Google the bid price for each click. When the AdSense ad is on someone's web page, Google pays the website owner a portion of the payment for each click. The term "monetizing" your site refers to taking your existing site and placing ads like AdSense on it to make money (or finding other way to make money with websites). If you get 10,000 visitors and 10% of them click an ad that pays you, theoretically, $0.75 per click, you just made $750! Not bad for just copying some AdSense code (which Google provides) into your popular website's HTML (if your site is not popular, learn about SEO - Search Engine Optimization - from sites like AcmeWebResources).

AdWords - The Yang:

The other side to AdSense is AdWords. AdSense ads have lists of relevant keywords associated with them. Each keyword is bid on by the advertisers for placement in the results pages and on web sites around the world. The words that will prompt a display of an advertiser's ad are bid on by the advertiser. When an ad matches the words on a page, the ads are displayed; thus: AdWords. AdWords is the system in Google that is used to place ads that display in AdSense.

You can enroll in AdWords to pay for AdSense ads to drive traffic to your site. The first step is to sign up with Google. The next step is to associate keywords to associate with your site.

The idea is to drive traffic to your site through the use of relevant ads. The more relevant the ad to your content, the more targeted your traffic will be. Compose your articles around your list of keywords. Next, write an ad based on the keywords and assign keywords to the ad. You will bid on the keywords at the time you associate keywords with the ad. If one of your keywords is searched for or relevant to a site, and you have a good bid and relevant ad, your AdWord ad will be displayed. Only when someone clicks your ad are you charged by Google.

The more popular keywords are wanted by many competitors, so the prices per click can get pretty high. It is not uncommon for a click to cost $5 or even $10. If you have 10,000 ad clicks, after you account for your conversion rate (the rate that you convert visitors into buyers) you better be sure you are making more than the ad click costs! But it should never break your bank because you can set the bid limits and the monthly budget.

What if you can't afford $5.00 per click? Since the more popular keywords are so expensive, it is best to bid on less popular keywords because the cost per click is lower. Google presently has a minimum bid of $0.05 per click. If you can get those, you can reduce your advertising budget.

A popular site can make a lot of money, however, a lot of money and time can be wasted. To avoid waste, you have to learn as much as possible and get the right tools to do the research.

Author Bio
Nicholas LaPolla has been a web applications developer for 11 years. He created www.AcmeWebResources.com to help others build or improve, market, and monitize their websites with a focus on web design, website seo / internet marketing, and working to make money online.

Article Source: http://www.ArticleGeek.com - Free Website Content

By: Rob Jones

How well is your website performing? Are you satisfied with the amount of customers who view your website? Do you get enough business through your website? By reading this article you will be in a position to do something about all three questions.

It's all very well having a nicely designed and appealing website for your business but it's of no use if you don't get the customers to visit it. The number one term you will find associated with this is search engine optimisation. You will find endless sources on the Internet telling you to optimise this and optimise that but what does it all mean?

Search engine optimisation simply means making your website as friendly to search engines as possible. Search engines such as Google, Yahoo and MSN provide your business with the ability to reach a huge amount of customer's, they are by far the most successful method to boost sales for your business. If your website is nicely optimised then you will have a greater chance of appearing higher up on the search engines.

Most customers will type in a phrase into the search engine and view the first couple of websites that it finds, they will usually be successful in finding what they were looking for on the first page of results. Statistics show that customers very rarely look further than the first page (90% don't look past the first page) so what good is it if your website was on page 10? This is where search engine optimisation comes in, it will give your business a greater chance of being on that first golden page in the search engines.

There are many methods that all contribute to a higher ranking but some are more influential than others. The first factor is having a well built website. This is a standard feature that all website design companies should offer.

The second method is keywords. Keywords are the words that are associated with your business, the idea is to include these words in your website so when a customer types in a phrase in a search engine, your website is more likely to appear. Keywords should be chosen carefully to target the correct market for your business. It's no good targeting the word "Fruit" if your business sells website design.

The third factor that contributes to a high search engine ranking is back links. This simply means a link from someone else's website to yours. The more links you have to your website the better. Search engines view your back links as a sign of popularity and obviously the more popular you are the more successful you appear.

One of the best methods for this is to submit your website to online directories, not only will you get a back link but you are also likely to get a lot of customers coming to your website from that link. Make sure that you select trusted directories and one's that can relate to your business, there is a chance that you will get penalised by search engines if you sign up to link farms (websites that collect lot's of spam and poor quality links).

Finally, having a website that is constantly updated also gives you a boost in terms of search engines as they like to see fresh content. This is also likely to draw customers back to your website as they know they are likely to see something new. This in turn will boost the amount of traffic you get to your website which will also help in gaining a higher search engine rank.

These are just some of the methods in which you can improve your website performance, there are many other factors that contribute to a high search engine ranking. Most are an on-going process so it is very beneficial to your business to continually try to improve your performance as there is always someone competing against you for that top spot.

Author Bio
Rob Jones designs and develops custom websites on a daily basis for Blueprint IT (www.BlueprintIT.co.uk).
Article Source: http://www.ArticleGeek.com - Free Website Content

What is the main benefit of article submission? Do you consider it to be increasing your website’s visibility among search engines, driving traffic to your website, or both? The truth is that they are somehow related. And most importantly, writing articles is not such a difficult job. The one thing you have to remember is that the readers prefer original content. If you can make your content SEO-driven, then that’s even better!

There are many ways you can benefit from online advertising but none as efficient and simple as article submission. Efficient article writing represents the first step that you need to take in order to drive targeted traffic to your website. You can either write the articles yourself or hire someone with real experience in the field. Then, you will have to post the content by submitting it to article directories. When you submit articles, the main benefit derives from the one-way, permanent links you will acquire that lead to your website. These are often inserted into the article’s resource box, offering one advantage, increased page ranking.

We’ve mentioned that the traffic driven to your website through article submission is targeted. What does this mean? Well, it means that each and every person clicking on the links inserted into the article is a potential customer. What better way to present yourself and your business to prospective clients? Nevertheless, advertising through article submissions remains beneficial as long as you pay increased attention to the content of your writing. If you establish yourself as a credible source, then you will have loyal readers. It won’t take too long before your website becomes visible in popular search engines.

There is an entire strategy hidden behind what specialists call a SEO-driven article. First of all, SEO stands for search engine optimization, representing the most important step you need to take to increase the visibility we’ve mentioned earlier. Introducing links into the article is indeed one way to optimize but you should also use plenty of suggestive keywords. Upon reading the article, the reader should feel himself/herself motivated to click on the existing links. It goes without saying that the more readers click on those links, the more traffic is driven to the website. Thus, you website will become better known and you will benefit from this rather simple method of marketing.

What is the advantage of the publisher? The free content, of course, but there is also the large amount of traffic generated by potential readers. As for you, the publicity obtained through link clicking is immense. So, you see, the substantial benefits associated with article submission include: higher SEO ranking, driving traffic to your website and increased link popularity. The quality of the articles submitted is a very important element, as a high-quality article can guarantee indefinite numbers of links that refer back to your site. These links increase your position among search engines, resulting in better promotion.

Link popularity is directly responsible for better page ranking, allowing for the articles to become known to an increased number of readers. Driving traffic to your website means attracting the interest of readers through original, valuable content. If they like it, they read it. Reading equals with spreading the article, thus leading to even more traffic.

Can the traffic driven to your website be converted into business? The answer is more than obvious. Every person reading your article is a potential customer, interested in purchasing your products or requesting your services. Article submission is a strategy that exists on a long-term basis, requiring efficient and careful writing. If you believe in what you are writing, then you will motivate the readers as well. They will click on the existing links on your website and drive that the traffic that corresponds to higher page ranking. These links are not only one-way but they are also permanent, meaning that traffic will be continuously generated. What more could you wish for? ( by Megan Mathews )


Build one way links and increase your web site's visibility through article submission here. We'll write you original content and submit to article directories.
Article Source: http://www.articleManiac.com Free Article Directory - Search And Submit Articles